Museum de Lakenhal

A new brand identity

Client: Museum de Lakenhal

What we did: Branding

Museum De Lakenhal is a city museum of history and fine art in Leiden, the Netherlands. VISSCH+STAM's design partner Robin Stam designed their new brand identity, new logo, new font and other visual expressions. The new design is centered around a 'lakenloodje', a traditional certification of cloth, which pay hommage to the historical, world-famous Leiden cloth tradition.